Summer Disturbed by Media Ratings Wars
The public seeks to ignore the value of their retirement accounts, while they relish in the lull of a political
year from the dog day's of summer. Forget about the national pastime, the baseball whores have now become the cable programming
bores. More "War on Terror" is only interrupted with the newest 'breaking news' non report about the latest child molestation
case. For news junkies, this is a time of the Big Sleep. No wonder that TV executives are retooling their format appealing
to the remaining viewership that takes their teeth pulling without an anesthetic.
|The Media confuses even seating - Right from Left
|You know who you can trust and which one will tell the Truth
MSNBC leads the way. Phil Donahue is being revived from a cryogenic siesta. If his return to media nirvana isn't the sign of the desperation lament,
how long will it be before AOL Time Warner hires Jessie Jackson for their next PR campaign? The promotion theme that features
the gray haired loony liberal - truth comes from hearing all sides, is about as accurate as the absence of his bleeding heart
gushing all over the set. The certainty we know about this Notre Dame grad is that he forgot everything he learned in college.
What does it take for the media to admit that the overwhelming bias to their bend is irrefutably Fabian left-wing? So we are
led to believe that the basement leader of cable news networks will reverse their hold on the cellar of cesspool sleaze. Forget
it folks. This software program has a virus that is embedded into its code - with a worm that resembles that Trojan kind.
Contrast Mr Marlo Thomas with Jerry Nachman. Here is a brash, street smart, flamboyant, a tough-guy editor, veteran newsman and "Lou Grant barking in
New York-ese", so says the Washington Post. He has also been called "conservative" in years past . . . while during the
2000 conventions he advised fellow journalists to "wear delegate badges rather than press passes". (Guess what policies
the newsies support?) Nachman also was hired to direct its news coverage for MSNBC, along with hosting the 7:00 PM slot talk
show and personify their reinvented image. Roger Ailes, the FoxNews general in change of the ‘fair and balanced coverage’, says of Nachman: "I think
he's a formidable journalist and an interesting guy". Finally, a poster boy for the obese set! On that bold move alone,
Jerry deserves a look. Any clone of mine, warrants big and tall advertiser support.
But why should we care about another musical chairs on a network that turned Alan Keyes into a mouthpiece
for the "permanent war for unattainable peace"? Well, here is your answer.
For the first time ever, more people are watching cable television during primetime than are watching the
broadcast networks, the New York Daily News reported today, citing ratings results that are due to be released on Thursday for the April-June period by
Nielsen Research. The newspaper said that the rating results are expected to show that ad-supported cable channels drew 49
percent of the audience, while the seven broadcast networks (including the WB, UPN and PAX) drew 46 percent.
It is hard to disregard the influence that TV talking heads have upon public opinion. The average stiff pays
little attention to the New York Times, but loves to see O'Reilly blast the high and mighty. Let's face it, we all know that
we are fed a bait of nightcrawlers, that hook the hunger bottom feeders in the audience. Some of us spit and blow out the
snag of the most lethal lure of poison, but most swallow it whole. Collapsing ratings from the same old liberal propaganda
is encouraging. But for every step forward, there is usually a few in reverse.
The return of Pat Buchanan for two midday 2-4 hours is great, but can we subscribe to an automatic muting
service whenever Bill Press opens his mouth? And who can endure the agony of Curtis and Kuby? Why don't these media gurus
get it! The success at FoxNews is not because of the dumb for the dumber - Diane Diamond, David Asman or Fox and Friends.
Balance is not what is needed to gain viewship. Truth and courage to speak it, is desperately wanted by the public. Give us
Linda Vester for serious reporting! Will "The Nach Cam" become the next voyeur rage as we all sign up for paid for view, inside
Jerry series? Maybe; but if you buy into that one, maybe you would make a deal for WorldCom stock! Laurie Dhue, that All-American from the North Carolina swim team, still tops the cheeks chart. Compare her to Ashleigh Banfield's
hairstyle hue, one who doesn't have the slightest clue, in yet - another new debut.
When will we ever get some real alternative political programming? When you consider the success of conservative
talk radio, one wonders why the gatekeepers who continue to tell us that only ratings and money counts, wouldn't program a
real political production? As long as the reporting is driven by the Nachman admonition - "wear delegate badges rather
than press passes", we will just get the same old drab and uniform 'PC' version of sanitized news, opinion and commentary
that has caused us to snooze another summer season away. Maybe the news networks should take the lead from the baseball players
and go on strike! They have a lot in common - wouldn't be missed in the least.
SARTRE - July 15, 2002